Dr Giambattista Rossi Explains To CNBC The Public Funding Mechanism That Funded Team GB’s Rio Olympic Medal Success


Following the conclusion of the Rio Olympic Games, on the 22nd August the Birkbeck Sport Business Centre’s Dr Giambattista Rossi was interviewed by the CNBC news channel.

Dr Rossi explained the funding mechanism that drove Team GB’s success, whereby lottery funding has been channelled to Olympic sport governing bodies via the government-sponsored UK Sport agency (responsible for elite sport development) with Olympic medal-winning performance criteria attached.

Dr Rossi highlighted the fact that Team GB’s medal success does not appear to have translated into a higher level of participation in sport at grassroots level in Britain.

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