“Birkbeck Sport Business Centre: A lesson in the game”

The Birkbeck Sport Business Centre is a specialist sports business research and consultancy centre based in the Management Department at Birkbeck, University of London that offers a range of sport management programmes. In the latest Quick-Fire Questions, SportsPro catches up with Birkbeck Sport Business Centre’s Dr Geoff Walters and Sean Hamil.

Stating that “the sport industry is no longer the backwater in business terms which predominated in the ‘amateur era’, but one of the most dynamic sectors in the global economy”, Hamil and Walters suggest that the academia provide crucial foundations for tomorrow’s sports managers.

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