Meeting The Challenge Of The Fight Against Doping In Sport – A Roundtable Debate

A Roundtable Debate and Networking Event Convened by: Birkbeck Sport Business Centre, and the University of Liverpool Management School Centre for Sport Business, in collaboration with the Birkbeck Sport Business Society and University of Liverpool Football Industries MBA (FIMBA) Alumni Association.

Lecture Theatre B04
43 Gordon Square
Birkbeck College
London WC1E 0PD

Tuesday 28th March 2019, 6pm – 8pm, followed by networking event, 8pm – 9pm.

The event is open to alumni and students of Birkbeck College, University of London, and the University of Liverpool only.

For directions click here.

Attendance at the event is free but you need  TO REGISTER, as a Birkbeck student or alumnus HERE, or as a University of Liverpool student or alumnus HERE.



This roundtable debate, and related networking event, is organised by the alumni associations of the Birkbeck College, University of London, sport management programmes, and the alumni association of the football industries and horse-racing MBA programmes at the University of Liverpool.


The reverberations from the major doping scandal at the 2014 Sochi Winter Olympics continue to impact the wider sport world five years after the event in a profound and highly negative way. The Sochi scandal was just the latest in a series of such episodes to have harmed the credibility of sport. In Britain, 72 people from 13 different sports are currently serving bans imposed by UK Anti-Doping. Whilst there is a consensus that anti-doping is a battle that needs to be fought if sport competitions are to retain their integrity, the challenges in effectively implementing anti-doping strategies remain immense. Why are bans much more frequent in some sports than others, for example?

In this roundtable debate a group of experts will first consider the impact that doping scandals have had on sports, and then discuss the key strategies necessary for effective anti-doping. The panel members are:

Trevor Gornall, Editor, Conquista Cycling Magazine, and Sport Business Consultant

Trevor has 20 years experience in the sports industry, primarily in football and cycling.  He has represented management consultants, rights holders, agencies and brands.  Graduating from the inaugural Football Industries MBA in 1998, he worked with Deloitte, Wembley Stadium, Octagon and Everton FC before starting his own company in 2002. Through TARGETSPORTS he has worked with major brands including T-Mobile, Castrol and HTC. He is currently retained as a consultant to Kalas Sportswear, the official clothing supplier to the Great Britain Cycling Team and is the Editor of Conquista – The Cycling Quarterly.

Trevor will explain the long-term impact of the many doping scandals on the sport of cycling, notably the Lance Armstrong scandal.

Tim Naylor, Director of Integrity and Regulation, British Horse-Racing Authority (BHA).

Janice will explain the current legal and regulatory framework for anti-doping in the UK under the World Anti-Doping Code and comment on possible avenues for future action and reform.”


Seminar Series Details

For further details on this seminar series contact:

Sean Hamil
Department of Management
Birkbeck College
Malet Street

Tel: 020 7631 6763


Twitter: @Birkbecksport


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